Print : Newspaper Publication

6th–18th centuries Modern advertising began to take shape with the advent of newspapers and magazines in the 16th and 17th centuries. The very first weekly gazettes appeared in Venice in the early 16th-century. From there, the concept of a weekly publication spread to Italy, Germany and Holland.

During his lifetime, Gandhiji ran four publications — Indian Opinion, Young India, Navajivan and Harijan. The first edition carried a note to the readers that the newspaper will not take any advertisements.